July 27, 2021

Top 5 Tools to Be a Successful Freight Broker

Miles Varghese
Miles Varghese
Helping independent freight forwarders/brokers better stay in-sync, collaborate, and improve operations with their shippers/clients. Co-founder & CEO @ Cargologik.com
to be a successful freight broker

There are many avenues to be a successful freight broker. Ultimately, the job of a good freight broker is to ensure excellent service at the best possible rate. For this to happen, freight brokers must keep up with the growing demand within the industry. Traditional brokers do not have the same software or resources, so stepping into the digital era will differentiate between a good freight broker and a great one. Expanding into a digital freight network, implementing collaborative technology, and access to real-time visibility make becoming a successful freight broker more accessible. 

1. Real-Time Access to Rates Via a Cloud-Based TMS

With digital freight brokers and service providers and the amount of venture capital that enters the market regularly, it is easy to see why freight brokers rely on TMS platforms.  Digital freight brokerages have gotten a good deal of attention over the last few years as the need and demand for more innovative and forward-thinking approaches to freight management have risen. A reliable and robust foundation must be laid with up-to-date technology and innovative tools to be a successful freight broker. When working with digital freight, obtaining real-time access for rates is a game-changer for brokers. 

2. Automated Booking and Scheduling with Integrated Digital Document Management

One big obstacle that many digital freight forwarding managers have to contend with is document management. From invoices and payment records to delivery confirmations, bills of lading, and customers documentations, it all has to be recorded, filed, managed, and accessed. The easiest way to streamline this process and make it easier to be a successful freight broker is to invest in automated booking and scheduling software to help reduce paper trials. Software that comes with integrated digital document management systems and on-demand access to data and records can help reduce the burden of paperwork for management and team members alike.

3. Visibility Into Transit Times and Predictive ETAs, Plus Top Analytics to Track Performance

Transportation service providers often struggle with tracking and monitoring services. According to a report by Forbes, a freight broker can help manage onboarding of systems and innovative upgrades to help improve overall visibility. To be a successful freight broker, it is critical to maintaining good end-to-end visibility throughout the supply chain. With real-time tracking and monitoring, predictive tracking and scheduling, up-to-date status reports, and on-demand access to data and statistics, it is easier for freight brokers and shippers alike to sustain adequate visibility. Onboarding, adaptability, scalability, and innovation all become more accessible with the right tools and approaches.

4. Access to a Larger Carrier Network With Intuitive, Digital Freight Matching

At the heart of supply chain and logistics management is the human touch. With all of the many benefits of freight collaboration and automated technology, there is still a need for human involvement. To be a successful freight broker, access to a large and growing carrier network is critical, which is why digital freight matching and modern freight brokerage services are so vital. Onboarding digital platforms and intuitive software needs to be seamless. 

5. Compliance Protocols to Keep Everyone in Line and Track and Share Status Data

Digitizing and automating the freight network remains a critical task for supply chain managers. A great way to improve network automation and functionality is with compliance protocols and training procedures. A uniform system for training and compliance regulation serves several purposes. It can help ensure all team members are on the same page and working in tandem. It can help improve industry-standard and guideline compliance. And it will make it easier to communicate and share data, status updates, error reports, and disruption responses. Unified guidelines for submission and performance are essential to be a successful freight broker.

Choose the Right Technology Partner to Be a Successful Freight Broker

As a freight broker, implementing cloud-based TMS helps is critical for smooth and seamless operation within the network. In real-world situations in the market, logistical management is not perfect, and changes will need to be made, and trends and data will need to be reacted to always. This human component is critical for ongoing growth and success. Sign up for a Cargologik demo today to get started.

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